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Product launches

From nothing to launched.

A product launch takes an idea from nothing to something people can use. That means deciding what to build, designing it, building it, and putting it live. Most take four to eight weeks depending on how much is already decided, and we stay on afterwards while it settles.

Free. Tell us what’s wrong, and we’ll email you back with what we’d do.

How it works

01

Work out what to build

Most ideas are bigger than they need to be at the start. We cut it down to the version worth launching first, so you learn from real users instead of guessing for six months.

02

Design it

You see the screens before anything is built. Changing a design takes minutes. Changing a built product takes days, so this is where the arguments should happen.

03

Build it

Built to load fast and to be found, on Google and in AI answers. The search groundwork is part of the build rather than something sold to you afterwards.

04

Launch, then stay

We put it live and stay available while it settles. The first two weeks after launch are when you find the things nobody predicted.

Cost

£3,000 to £12,000 / $3,800 to $15,000

Total project cost, not a day rate. You get the price in writing after the free audit, before anything starts. Anything larger is quoted separately.

Questions

Common questions

How long does it take to build and launch a product?

Four to eight weeks for most websites and apps, depending on how much is already decided and how ready your content is. Larger builds go out in stages so you see something working early rather than waiting months for everything at once.

What does it cost to build an app or website?

Between GBP 3,000 and GBP 12,000 for most projects, which is roughly USD 3,800 to USD 15,000. That is the whole project rather than a day rate. Anything larger is quoted separately and delivered in stages you can stop between.

Do I need to know what I want before we start?

No. Most people arrive with a problem rather than a specification. Working out what to build is the first part of the job, and it is usually the part that saves the most money.

Will it be built to rank in search?

Yes, as part of the build rather than as an upsell afterwards. That means proper page titles and descriptions, structured data, a sitemap, and pages that load fast. It also means the content is readable by AI assistants, which increasingly answer before anyone clicks.

Who owns the product when it is finished?

You do. The code, the accounts and the domain are yours. If you want to move to another provider or bring it in house, you can, and we will help hand it over.

Tell us what you are working on.

We will tell you what we would do, what it would cost, and whether it is worth doing. Yours to keep either way.